Hey Idea Shepherd,
Here’s a controversial take: writer’s block doesn’t exist.
It’s not a monster. It’s not a curse. It’s not even real.
What most people call “writer’s block” is really just the consequence of not capturing ideas in the first place. If you’re staring at a blank page, it’s because you’ve been driving down the interstate at 70 mph—consuming books, podcasts, and conversations—without slowing down to notice what’s actually worth keeping.
No wonder the page feels empty. You sped past all the sparks.
But here’s the thing: once you learn to gather sparks as you go, you’ll never run out of things to write. The blank page stops being an enemy and becomes a canvas for the ideas you’ve already caught.
That’s why I don’t wrestle with “writer’s block” anymore. I have a system:
See: Slow down and capture sparks.
Shape: Play with them until they turn into insights.
Share: Publish, even if it’s not perfect.
And if you want the most practical way to build this rhythm, my friends Dickie and Cole run Ship 30 for 30—a 30-day writing cohort where you’ll write every day, alongside a community that refuses to let you coast. I took it myself, and it completely rewired how I steward my ideas.
Writer’s block isn’t real. But habits are. And Ship 30 is where you’ll build the only habit that actually kills “the block” for good.